Slapstick Signage #3

From "Good Night Nurse"

A Fatty Arbuckle short involving the literal mailing of a drunk socialite (right).

Viewing all these shorts for wordplay, a theme is emerging. Advertisements are shown as one or more of the following:

1) Harmful lies (see W.C. Fields, etc.)

2) Ineffective promises

3) Everywhere

So in the first example, ads are pernicious tricksters destined to befoul the proverbial sucker . In the second, they advocate hopeless wastes of one’s time. The third, ads are implied as innocuous at best and meaningless at worst; their very existence one to which we are always-already ignoring.

Our backs are turned:

Fatty lighting a cigarette in the rain in "Good Night Nurse"

 

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